The visuals to Joey Bada$$ and DJ Premier‘s big beat anthem has now seen a visual release. Nodding firmly at the illustrated single sleeve, the video sees the Pro Era chief chatter slang in animation, as he cavorts around the cartoon New York landscape, trading bars with his clique and DJ Premier.
Directed by Coodie & Chike with the help of a slew of etch-type motion edits, here’s the final cut to Unorthodox. On a side note, Joey Bada$$ and DJ Premier will perform together at the Green Label Sound House on March 15 for SXSW. Shortly after, Joey and his Pro Era associates will hit the road on their “Beast Coastal” tour.